Contest Management
Win the hearts of new users and brand advocates by organising an exciting contest! There is nothing quite like a good challenge, and this method of marketing is a sure-fire way of generating publicity for your brand or product.
Lucky for you, we specialise in FUN and our interactive contests are sure to attract the public while aligning with your strategies and branding guidelines.
Here are what we have in store for you:
Marketing Collateral Development
Marketing Strategy
Administration
Prize Inventory & Delivery
Logistic Arrangement
Microsite Development /
Landing Page
Development
Data Collection & Management
Participation Filtration
Shortlisting of Winners
Here are the types of contests you could run:
Event-based contests:
Centred on specific occasions that occur throughout the year, such as holidays, festivals or special events
Giveaways:
One of the simplest and most popular marketing strategies involving the random selection of one or more winners to be given free prizes
Polls:
Multiple-choice questions to acknowledge customers’ opinions and interact with them
Quiz or trivia:
Test the public’s knowledge of your brand, products or general things through questions for them to win prizes
Here are some examples of our contests:
Spend and Win
Guess and Win
Photo Contest
Colouring Contest
Here are why you should run a contest:
Conduct audience research
Contests are one of the best ways to learn more about your customer base as they allow you to collect valuable information on them at a large scale. People are more willing to disclose information when there is an opportunity of being rewarded.
Boost audience engagement
Contests are distinguishable from the typical content that brands put out from the way they invoke people’s intention to interact with your brands, thanks to the desire and excitement of winning something of value.
Effective marketing costs
Contests often bring exposure and value to your brand for just the cost of a single prize and a bit of your team’s time. That’s a small price to pay for a good amount of quality brand awareness.
Build your customer base
Contests are a powerful tool for building your customer and audience base. Creating a basic enter-to-win event that’s easy to join and win can earn a significant number of followers, likes and engagement on social media.